Who we are

Your privacy is important to us. It is Chortek LLP’s policy to respect your privacy regarding any information we may collect from your across our website, chortek.com.

What personal data we collect and why we collect it

We only ask for personal information when we truly need it to provide a service to you. We collect it by fair and lawful means, with your knowledge and consent as detailed in our terms below. We also let you know why we’re collecting it and how it will be used. We only retain collected information for as long as necessary to provide you with your requested service. What data we store, we’ll protect it within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use, or modification.

We don’t share any personally identifying information publicly or with third parties, except when required to by law.


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Contact forms

Data that is sent through our contact forms for questions or job applications is for internal use only. If you sign up to receive one of our publications, we may ask you for contact information to provide you with the materials you are requesting, as well as storing information in our customer relationship management platform. Downloading eBooks, white papers, sell sheets, or other collateral may opt you in to marketing messaging, as outlined on the page where you are filling out the form. You can opt-out of these messages at any time by using the opt-out feature in each email, or by contacting us using the form on our contact page.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you have an account and you log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


We use Google Analytics to track usage on our website. Learn more about Google’s privacy policies here.

We also use a HubSpot tracking code on our website. HubSpot uses cookies and similar technologies to track usage from visitors, and also gathers information on these users, like behavior and demographics. We use this data to deliver content to you be believe will be the best fit for you based on your demographics and behavior on our site. Learn more about HubSpot’s privacy policy here.


We use CallTrackingMetrics with our online advertising campaigns to track calls coming in from advertising activity. CallTrackingMetrics’ privacy policy can be found here.

We advertise using Microsoft Ads and Google Ads. Google Ads’ privacy policy can be accessed here. The Microsoft Ads privacy policy can be found here.


We use Hotjar on some pages to better understand the needs of our visitors and to optimize the service and experience for them. Hotjar is a service that helps us better understand our users’ experience on certain pages, including how long people spend on which pages, the links they choose to click, what they like and dislike on certain pages, and more. This helps us maintain and improve our website with direct user feedback. We add this tracking to pages we are working on actively improving.

Hotjar uses cookies and other technologies to collect data on users’ behavior and their devices. This data includes the device’s IP address (processed during your session and stored in a de-identified form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and the preferred language used to display our website. Hotjar stores this information on our behalf in a pseudonymized user profile. Hotjar is contractually forbidden to sell any of the data collected on our behalf.

For further details, please see the ‘about Hotjar’ section of Hotjar’s support site.

Who we share your data with

We share your data for analytics, market research, and business development purposes (improving and operating our website, helping you find relevant resources, improve content offerings, etc.) We currently share data with Google Analytics, HubSpot (for our CRM, user data, and email opt-ins), and we use DNS management and web hosting services.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service.

Our contact information

For more questions, you can contact us through the form, or by calling us at our Waukesha location.